Nokia Lumia 720 - a stylish player on the Windows Phone market

In 2013, the product line of the Nokia Lumia brand lacked a mid-level model, and it was once Windows Phone Nokia Lumia 720. The gadget was positioned by the manufacturer as an innovation in the affordable market segment. This smartphone was the first of the brand to demonstrate the capabilities of new branded applications: Glam Me and Nokia PhotoStudio.

Summary table of technical specifications for the 2013 model line

For its time, the Nokia Lumia 720 smartphone was considered not only as a stylish and attractive device with an affordable price. The filling was also quite attractive for buyers.

Technical characteristics of the smartphone in comparison with other models of the line are shown in the table.

The name of the characteristics Nokia Lumia Model
620 720 820
Computational basis: CPU, GPU, RAM and ROM, support for memory cards 2-core Qualcomm Snapdragon S4 chipset (1 GHz), graphics accelerator Adreno 305,

512 MB, 8 GB, microSD slot up to 64 GB

2-core Qualcomm Snapdragon S4 Plus MSM8227 processor (1 GHz), Adreno 305 graphics coprocessor, 512 MB, 8 GB, microSD support up to 64 GB 2-core Qualcomm MSM8960 Snapdragon chipset (1.5 GHz), Adreno 225 graphics chipset, 1 GB, 8 GB, microSD memory card slot up to 64 GB
Display: screen type and size, resolution and pixel density, protection TFT (capacitive, touch), 3.8 inches, 480˟800, 246 pixels, Gorilla Glass with anti-reflective coating IPS (capacitive, touchscreen), 4.3 inches, 480˟800, 217 pixels, Gorilla Glass 2, ClearBlack AMOLED capacitive touchscreen, 4.3 inches, 480˟800, 217 ppi, Gorilla Glass 2, ClearBlack
Sim card type, network support, communication, navigation systems Micro-SIM, 2G / 3G, WiFi adapters, Bluetooth, microUSB 2.0 port, A-GPS, GLONASS Micro-SIM, 2G / 3G, WiFi, Bluetooth, microUSB 2.0 port, A-GPS, GLONASS, FM radio Micro-SIM, 2G / 3G / LTE, microUSB 2.0 port, A-GPS, GLONASS, FM radio, Wi-Fi direct
Sound, connectors, call types Speakers, built-in microphones, 3.5 mm jack for a wired headset, vibrating alert; MP3, WAV ringtones
Cameras

Primary:

Frontal:

5 PM, shooting 720p @ 30fps video, autofocus, LED flash.

VGA, 1.3 MP

6.7 MP, 720p @ 30fps video shooting, autofocus, LeD flash, Carl Zeiss optics

VGA, 1.3 MP

8 megapixel video shooting

1080p @ 30fps,

autofocus, LeD flash, Carl Zeiss optics

VGA, 1.3 MP

Battery 1300 mAh, removable 2000 mAh, non-removable 1650 mAh, removable

Also in the equipment of all these models are used light sensors, proximity, digital compass, gyroscope.

On a note! At the start of sales, smartphones were supplied with the pre-installed OS Windows Phone 8, later the manufacturer provided for the possibility of updating the firmware to versions 8.1 and 10 mobile.

 Nokia Lumia 720 in the hands

As can be seen from the table, the characteristics of the Nokia Lumia 720 occupy an intermediate position between the younger and flagship models in 2013. In these realities, all three models are morally obsolete, but have not lost their appeal to certain categories of customers. Buy any of them can, if you try and search on the Internet sites. Price varies in the range of 3000-5000 rubles.

Nokia Lumia 720

Equipment, design and ergonomics Nokia Lumiya 720

The Nokia Lumia 720 is delivered to the Russian market in a compact, bright cardboard box with a two-tiered organization for placing investments.

At the bottom of the box, the manufacturer placed the device itself and the tool for extracting a tray with SIM-card slots and a microSD memory card. The upper tier is reserved for placement:

  • power supply with USB output (AC-50E, 5 V / 1.3 A);
  • USB-MicroUSB interface;
  • WH-108 headphones equipped with a microphone;
  • instructions in Russian

 Smartphone package

Overview of the appearance of the model Nokia Lumia 720 traditionally begins with the design of the case and the materials from which it is made.From the colleagues in the line, the technical characteristics of which are presented in the table above, the smartphone in question differs monolithic case. Made of "monolith" of durable, soft-touch plastic with a matte finish. The case is lightweight, rectangular in shape with rounded corners. The phone weighs only 128 grams, and its dimensions are 67 × 128 × 9 mm.

On a note! The color scheme of the model is interesting, it offers not only classic black and white colors, but also such shades as turquoise, yellow, red.

The physical keys for controlling the gadget on the right side of the device, as well as the black front panel, carry an additional decorative function, contrasting with the main color background of the case.

 Left side

 Right end

 Bottom end

 Upper end

The figures below reflect the location of structural elements placed on the body of the device. This screen, touch and physical control buttons, lenses of the main and front camera, connectors and ports, retractable slots, speaker holes and microphones.

Important! According to user reviews, it is convenient to use devices: most functions can be performed with one hand, hold the gadget.

The quality of the image, sound and other functions of the device

Screen Nokia Lumiya 720 is made on IPS matrix. This technology provides high viewing angles, brightness and contrast at a high level. Picture quality remains acceptable even on an incredibly sunny day, and ClearBlack technology contributes to this result. In the “Settings” menu, the owner of the device has the right to define the background of the screen design (light or dark) to your taste and select from 20 suggested shades of tiled elements.

 Screen

The model, like other devices of the brand, copes with main functionality:

  • making outgoing and receiving incoming calls / messages;
  • social networking / e-mail and surfing the Internet;
  • listening to music;
  • scrolling videos;
  • photo and video shooting;
  • fitness function;
  • office applications;
  • gaming applications.

 Applications on the smartphone

The gadget provides a decent level of reception of signals from GPS navigation satellites, good volume and clarity of sound in conversational mode. Beeps and vibrations are tangible enough to hear and not miss incoming calls / notifications.

The considered device for its time was equipped with modern functions of communication with other devices: via USB interface, Wi-Fi and Bluetooth adapters. For listening to music, a connector and a proprietary headset are provided.

 Smartphone with headset

Important! In user comments regarding the operation of the device, there are some dissatisfaction with small delays in the process of launching, restoring or closing one or another application.

In general, the gadget works smartly and does not cause any special complaints, provided that the application does not require large operational resources, and there are enough 512 MB of RAM available to it.

 Playing on the phone

Autonomy level

In comparison with Windows-based backgrounds of 2012-2013, the model presented in the review, due to the 2000 mAh battery, has an excellent battery life without recharging. With high conversational load, correspondence in social networks, reading news on the Internet or books, listening to music Nokia Lumiya 720 can last 12 to 18 hours, and in standby mode up to 3-4 days before the next charge. Using cameras for shooting is the most energy-intensive mode for a smartphone. In the relatively intensive shooting mode, the gadget is able to work till 8 o'clock.

 Wireless charger

Camera features

As the main optics, the hero of this review is equipped with a 6.7 megapixel camera with auto focus and an LED flash. Optics provide 2848 × 2144 pixel still pictures. The camera is turned on via the bottom key on the right side of the case or by touching the tile with the corresponding icon in the application menu on the smartphone screen. A snapshot is also just created: by pressing the touch button on the screen. In the settings modes of the camera application, the user can independently set the ISO parameters, exposure and white balance.

 Camera

Received from the camera Nokia Lumiya 720 pictures are sharp, with good detail and natural color reproductionThat reflect a few examples below.

 Sample photo

 Macro shooting

Final conclusions

As noted above, the time “middling» Nokia Lumia 720 is rapidly leaving. The smartphone can still be found in some online stores at a more affordable price than at the start of sales. If you do not take into account the rapidly developing gaming content that the morally obsolete machine does not pull, then as entry-level smartphone for older users This model is quite suitable.

Nokia Lumia 720

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